- Ensure that Canadians have the opportunity to earn a fair wage. We believe just remuneration is a fundamental human right.
- Protect vulnerable migrant workers. We believe that an institutionalized system of indentured labour that leads to abuse of migrant workers is a morally reprehensible form of modern day slavery.
- Empower the consumers to make informed buying decisions. We believe that consumers have the power to bring about change by making informed buying decisions.
- Create a level playing field for businesses. We believe that access to imported indentured labour gives employers who use such labour an advantage over employers who are willing to pay fair wages to attract workers locally.